Privacy Policy

Who we are

Sorella Hair & Beauty Ltd are registered in England and Wales under company number 10535123.  The company’s registered address is; C/O Ashfield Accountancy, First Floor, 33 Chertsey Road, Woking, GU21 5AJ.  Sorella Hair & Beauty Ltd is VAT registered under VAT number 274 6964 55.

All references to ‘we’, ‘us’ or ‘Sorella’ refer to Sorella Hair & Beauty Ltd.

What Information We Collect And How

At Sorella we take your privacy seriously and only use the information collected to provide the best possible service.  We will never sell or share any of the information collected.  At any time you can request a copy of the information we have held about you.  You may also request that we remove all your identifiable information.  If you have opted in to receive marketing from us we will hold your information until you request that we delete it, otherwise your information will be deleted if you have not undertaken business with us for up to 5 years.

The Information:
The minimum information we require from you to conduct our business is your full name and telephone number(s).  This is so that we can record your appointments and contact you regarding them.  The other information we may collect include, but are not limited to; your email address, home address, date of birth, gender, preferred staff members, your service and product history, hair and colour notes, patch test results and consultation notes.  All information collected will be sourced from you directly either in the salon, over the phone, by email, social media messages, through our website or via our app.  We consider you have provided consent for us to store this information based on your receiving services from us.  Depending on the service we may occasionally require details related to your medical history.  We will obtain your consent before storing any information relating to your medical history.  For clients under the age of 16 we will only keep and use their information with the consent of a parent or guardian.

We have two main forms of contact:

  1. With regards to your appointments: These may be by SMS and/or email and include appointment confirmations, appointment reminders and following a service we may request feedback or a review.  By booking an appointment with us and based on your receiving services from us we assume we have consent to do this however you may opt-out at any time.
  2. For marketing: We may contact you by SMS, email or post to provide relevant marketing material.  This may be about our services or products, your birthday, our loyalty program, if you haven’t visited us in a while and we miss you or on special days like Valentines or Christmas. We will not contact you without you first providing consent for us to do so and you may of course opt out or unsubscribe from the emails at any time.

Our Data Processors and data locations:
We use a number of leading software solutions within our business to provide our services.  Our main salon software is provided by Phorest (nDevor Systems Ltd T/A).  At the time of writing Phorest stores the data in multiple data centres and employs the services of Amazon Web Services.  Multi-factor authentication is employed to secure data and access is restricted.  We also use Mailchimp for our email marketing.

If you have any questions on how we store or process your information, would like to opt in or opt out, request a copy of the information we have stored or would like the information deleted please email us at or write to us at Sorella, 31 High Street, Knaphill, GU21 2PP.


You may come across hyper-links on our website or social media platforms. These links may take you to external sites operated by other organisations you agree we have no responsibility for.  We are not responsible for the privacy policies for these other sites and you should read their own privacy policies.  No mention of any other company, individual or organisation linked on our website or social media platforms shall imply any approval or warranty of these companies, individuals or organisations on the part of Sorella Hair & Beauty Ltd.

Copyright Notice

All text, graphics, photographs and design are the copyright of Sorella Hair & Beauty Ltd or other copyright owners and as such any reproduction of the contents of our site without prior written permission from Sorella Hair & Beauty Ltd is strictly prohibited.


Cookies Policy of  This website, (the “Website”), is operated by Sorella Hair & Beauty Ltd (“Sorella”).

What are cookies?
Cookies are a small text files that are stored in your web browser that allows Sorella or a third party to recognize you. Cookies can be used to collect, store and share bits of information about your activities across websites, including on the Sorella website.

Cookies might be used for the following purposes:
To enable certain functions, to provide analytics, to store your preferences and to enable ad delivery and behavioural advertising.

Sorella uses both session cookies and persistent cookies.  A session cookie is used to identify a particular visit to our Website. These cookies expire after a short time, or when you close your web browser after using our Website. We use these cookies to identify you during a single browsing session, such as when you log into our Website.  A persistent cookie will remain on your devices for a set period of time specified in the cookie. We use these cookies where we need to identify you over a longer period of time. For example, we would use a persistent cookie if you asked that we keep you signed in.

How do third parties use cookies on the Sorella Website?
Third party companies like analytics companies and ad networks generally use cookies to collect user information on an anonymous basis. They may use that information to build a profile of your activities on the Sorella Website and other websites that you’ve visited.

What are your cookies options?
If you don’t like the idea of cookies or certain types of cookies, you can change your browser’s settings to delete cookies that have already been set and to not accept new cookies. To learn more about how to do this, visit the help pages of your browser.  Please note, however, that if you delete cookies or do not accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.